The organizers of Seafood Expo Global/Seafood Processing Global in Brussels, Belgium, recently announced the launch of the Seafood Excellence Global awards, a new competition that will feature and recognize the best in seafood products during the next exposition taking place 26-28 April 2016 at BRUSSELS EXPO.
For the past 15 years the event’s product competition, which was know as the Seafood Prix Elite, honored companies with new seafood products that were introduced to the European market within a period of 18 months. The new seafood Excellence Global awards competition will now feature and recognize the best seafood products that are represended at the exposition regardless of their market introduction date.
All products entered in the competition will be showcased at the exposition and be considered to compete for the wards. Finalists will be selected from the products entered and will be highlighted in the display. Prior the exposition, a distinguished group of seafood industry experts will judge each finalist on eating experience innovation, health and nutrition and market potential.
Grand prizes will be given to the Best Retail Product and Best Hotel/Restaurant/ Catering Products. Judges will also decide on special awards for the best products in the following categories: Innovation; Convenience; Health and Nutrition; Retail Packaging; and Seafood Product Line.
After a long and successful run of the Seafood Prix d’elite, it was to relaunch this event to reflect key products within the global market, said Liz Plizga, Seafood Group Vice President at Diversified Communications.
The Seafood Excellence Global awards competititon is designed to celebrate the best products represented at the exposition. It is up to each exhibitor to enter the products they consider their best available on the market regardless of when and where they were introduced.
While there is an entry fee to participate in this new competition, it offers exhibitors more opportunities to get additional recognition at the world’s largest seafood trade event in Brussels. Unlike Seafood Prix Elite, all products entered in the new competition will be showcased at the Seafood Excellence Global stand in the Patio during the three-day exposition. Among the best products entered, the judges will select finalists to compete for the Grand Prizes and special awards, and the winners will receive a more prominent products display, as well as enhanced publicity before, during and after the exposition.
The selection of the finalists will be announced in March 2016. Awards will be presented to winners at a special reception scheduled to take place on 26 April 2016 in Auditorium 2000 from 18:15 until 20:00 at the BRUSSELS EXPO.